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  • Saffy Johnson (UK)

Fragrance Notes. Understanding Them Will Help Ease Your Selection Process.

Selecting a fragrance for your product is never an easy decision. You do not know whether the fragrance suits your target market. Generally, you will test the fragrance with your target market and also, compare it with the competitors' products. Well, you can go further to understand the fragrance notes too. Understanding these notes (picture) will give you an advantage and also, eases your fragrance selection process.

Here are some examples.

Men's Eau De Parfum (Fresh crisp fougere)

Top Note

Coriander, Peppermint, Rosemary, Orange blossom

Middle Note

Jasmine, Iris, Geranium, Lavender

Base Note Amber Musk, Sandalwood, Cedar

Women's Eau De Parfum (Sensual floral, with sparkling aldehydic notes)

Top Note

Neroli, Aldehydes

Middle Note

Jasmine, Mayrose, Ylang Ylang

Base Note

Sandalwood, Vetivert

Unisex's Eau De Parfum (Herbaceous floral with a neutral base)

Top Note

Bergamot, Pineapple, Papaya, Green Tea Accord

Middle Note

Jasmine, Violet, Rose, Nutmeg, Cardamom

Base Note

Musk, Amber

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